China's flooring industry was prosperous in the mid-1990s. Over the next decade or so, large and small floor brands have sprung up and emerged. Industrial clusters have also gradually emerged, and the wood flooring capital represented by Nanxun has finally formed. Changzhou as the representative of the strengthening of the floor of the basic industrial structure of the capital.
Although there are numerous companies, the flooring processing technology used has many similarities. For example, reinforced flooring with typical industrial characteristics, its basic structure has not changed, and it is still a wear layer, a decorative layer, a substrate, and a balance layer. The "four-piece"; and in the field of solid wood flooring manufacturing, the direction of change is mostly based on wood species and paint finishes. As for the multi-layer solid wood, it is nothing but a three-tiered and multi-layered argument. Even if some technological breakthroughs were made, it would be overwhelmed by China's extensive “shanzhai culture†in a short period of time. It is precisely because of this stereotyped manufacturing mode that the flooring industry has such an argument: serious homogeneity and insufficient innovation capability.
However, in the face of such evaluation, the vast majority of floor companies are still unmoved or unable to move. It takes courage and courage to make a fuss about the product process that has already formed a fixed form. It requires the accumulation of technology and a strong ability to innovate. The research and development cycle and investment are unimaginable. Obviously, compared to this, production in accordance with industry standards is undoubtedly closer to the public. The mode of thinking is more secure. If someone poses a challenge to such a business model, the consequences are not difficult to imagine: watching, cynicism, arrogance, contempt, and so on.
However, under such an industry environment, there is a floor brand that consistently adheres to its own innovation path. In 1997, the company obtained patents for new technology of solid wood floor PU leaching paint. At the same time, it opened the patent and shared it with the industry. Such an action had a great influence at that time and it was highly praised by the industry. However, this degree of focus is far less than that of floor companies competing for the market. By the year 2000, the company had created a floor that was out of the ordinary, and its linking method was very special. Compared with the popular floorboards at that time, it was a "non-mainstream" technology.
The most special feature of the new technology is the change in the way the floor is linked, with the use of locks instead of the outlets, the processing process is complex, and there is no application experience in the market. Many people look down on their development prospects. However, this situation has only been broken for a short period of time. In 2002, the solid wood flooring processed by this technology proved to be well adapted to the warm environment and the market value began to show. In the following eight years, the company persisted in collecting market verification information and improving the details of the process. It took about 10 years before and after it was finally agreed in March 2011 by the expert appraisal committee organized by the China Forest Product Industry Association. Confirmation: The brand's pure solid wood floor heating system integrates a number of national patented technologies such as the independent research and development of tiger's mouth, six-sided finishes, etc., which fully solves the various drawbacks of conventional solid wood flooring for heating, and has reached the international advanced level.
At this point, a new generation of solid wood flooring products conforming to the trend of the times with market verification and authoritative certification is presented to the world. Just as the ugly duckling in a fairy tale was mocked and fooled as a child, however, as it grew older, the ugly duckling became an elegant white swan and envied others. A brand that is committed to building a solid wood-resistant geothermal floor has won the respect of the market and its customers with a tenacity and unyielding attitude. It is the “Tiangeâ€.
Although there are numerous companies, the flooring processing technology used has many similarities. For example, reinforced flooring with typical industrial characteristics, its basic structure has not changed, and it is still a wear layer, a decorative layer, a substrate, and a balance layer. The "four-piece"; and in the field of solid wood flooring manufacturing, the direction of change is mostly based on wood species and paint finishes. As for the multi-layer solid wood, it is nothing but a three-tiered and multi-layered argument. Even if some technological breakthroughs were made, it would be overwhelmed by China's extensive “shanzhai culture†in a short period of time. It is precisely because of this stereotyped manufacturing mode that the flooring industry has such an argument: serious homogeneity and insufficient innovation capability.
However, in the face of such evaluation, the vast majority of floor companies are still unmoved or unable to move. It takes courage and courage to make a fuss about the product process that has already formed a fixed form. It requires the accumulation of technology and a strong ability to innovate. The research and development cycle and investment are unimaginable. Obviously, compared to this, production in accordance with industry standards is undoubtedly closer to the public. The mode of thinking is more secure. If someone poses a challenge to such a business model, the consequences are not difficult to imagine: watching, cynicism, arrogance, contempt, and so on.
However, under such an industry environment, there is a floor brand that consistently adheres to its own innovation path. In 1997, the company obtained patents for new technology of solid wood floor PU leaching paint. At the same time, it opened the patent and shared it with the industry. Such an action had a great influence at that time and it was highly praised by the industry. However, this degree of focus is far less than that of floor companies competing for the market. By the year 2000, the company had created a floor that was out of the ordinary, and its linking method was very special. Compared with the popular floorboards at that time, it was a "non-mainstream" technology.
The most special feature of the new technology is the change in the way the floor is linked, with the use of locks instead of the outlets, the processing process is complex, and there is no application experience in the market. Many people look down on their development prospects. However, this situation has only been broken for a short period of time. In 2002, the solid wood flooring processed by this technology proved to be well adapted to the warm environment and the market value began to show. In the following eight years, the company persisted in collecting market verification information and improving the details of the process. It took about 10 years before and after it was finally agreed in March 2011 by the expert appraisal committee organized by the China Forest Product Industry Association. Confirmation: The brand's pure solid wood floor heating system integrates a number of national patented technologies such as the independent research and development of tiger's mouth, six-sided finishes, etc., which fully solves the various drawbacks of conventional solid wood flooring for heating, and has reached the international advanced level.
At this point, a new generation of solid wood flooring products conforming to the trend of the times with market verification and authoritative certification is presented to the world. Just as the ugly duckling in a fairy tale was mocked and fooled as a child, however, as it grew older, the ugly duckling became an elegant white swan and envied others. A brand that is committed to building a solid wood-resistant geothermal floor has won the respect of the market and its customers with a tenacity and unyielding attitude. It is the “Tiangeâ€.
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