Ms. Bentley, Ms. Porsche, Ms. Dior ... In recent years, the value of these salespeople who have been working with high-end consumer goods has been surging. This team has recently added new members, shopping guides for high-end furniture. In addition to knowledge about design, aesthetics, and home furnishing, they also need to understand psychology. Of course, their harvest is not bad, and their monthly salary is not a problem.
After half a year, the customer finally placed an order
The weekend is a time when the home store is relatively busy. Just after 5pm yesterday, just after sending away a customer, Bao Bao ushered in a new customer. Because the other party is coming for the first time, the products in the store are more suitable for the decoration style of his home, so every corner of the exhibition hall of more than 4,600 square meters must be visited one by one. Walking around meticulously, it took an hour and a half, and finally she only picked a special ornament.
"It takes a period of time for an average customer to shop and actually place an order, ranging from half a month to more than a year." Xiao Bao smiled patiently. It is important to be patient, meticulous and understanding in this line.
Bao, 26 years old this year, is a sales customer of Henry Dai Home. He came here after graduating from Xi'an Jiaotong University last year with an interior design major. Because of her professional counterpart, she has a great advantage in sales, and it is relatively easy to win the trust of customers.
The day before yesterday, a Shanghai customer finally placed an order. He bought a villa in Hangzhou. His vision is unique, but he is still not sure about the specific furniture combination. At this time, Xiao Bao's hand-painted time came in handy and came up with several proposals until the customer was satisfied. After half a year, hundreds of thousands of orders have been set.
Psychology to learn,
Feng Shui knowledge also comes in handy
However, every day to face all kinds of customers, each sales guide is also different.
According to Xiaohan's colleague Xiaohan, academic psychology and feng shui are as effective as her main business (indoor soft decoration). "Sometimes feng shui knowledge can be the finishing touch." Xiaohan said that one of her guests is a chicken. She has always wondered what decoration to put in the entrance. Xiaohan recommended a decoration similar to a big bird. Of course, it must be packaged. . "Phoenix implies flying Huang Tengda, which is relatively close to her zodiac sign." The client readily accepted this statement.
She also met a customer, an owner of a high-end real estate, optimistic about a bronze angel entrance, his designer said yes, but he also hired a Feng Shui master to say bad luck. Among the difficult choices, Xiao Han recommended a stretched copper model, which means "brilliant and rich, rich resources", so the other party readily accepted.
Compared with the female shopping guide, Mr. Sales has his gentle tricks. Wang Yong is a student of engineering and engineering, and a seemingly unbounded profession also earned him a monthly salary of 20,000 yuan. "The trick is sincerity, the key is to hold the customer's heart." Wang Yong said, he will pay attention to the customer's image, temperament and conversation from the first glance, and then gradually understand the customer's hobbies and temperament, through multiple exchanges and communication After becoming friends, his signing rate is very high.
Monthly salary of 20,000 to 20,000, the threshold is a little high
However, for a successful furniture sales customer, selling the product is only half of the job, and the list is not completed until the customer sets up these things at home.
"Sometimes even the location of a small painting or ornament has to be seen on the spot to be at ease." Sixth Space ( (View map) A shopping guide for a high-end home furnishing brand said that the service is more meticulous and will have a reputation. Many of her customers are introduced through regular customers.
In general, the rhythm of furniture sales and the property market are synchronized. Over the past few months, the real estate has repeatedly achieved good sales, which has also led to the performance of furniture shopping guides.
"Furniture sales consultants' income generally consists of a base salary and commission." The relevant person in charge of Henry Dai Home Furnishings said. Taking Xiao Bao as an example, the sales in the past two months amounted to nearly 2 million yuan, catching up with the performance of the first half of this year, so that the income will rise.
In terms of the commission method, each home furnishing brand is different. For example, some of them are based on a collective system of store sales staff, and the more flexible form is the stage commission. For example, the model of a high-end furniture store is sales within 100,000, mention 0.5; 100,000-200,000 mention 0.8%; 200-300,000 mention 1.5%, more than 300,000 mention 2%, to perform performance incentives. According to reports, the average monthly salary of shopping guides for high-end home shops is 10,000, and there are more than 10,000.
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