After more than ten years of hard work and more than ten years of cultivation, China International Hardware Exhibition (CIHS) ranks second in the world, and has become an important hardware exhibition with rich connotation, meticulous service, great influence and high degree of specialization. one. '11 China International Hardware Exhibition has an exhibition area of ​​115,000 square meters, 5,500 booths and more than 2,400 exhibitors. Among them, overseas exhibitors will account for about 9%; professional visitors are expected to reach 45,000, of which overseas audience will exceed 3,000. As the important business card of China's hardware manufacturing industry, China International Hardware Exhibition has continued to deepen in terms of connotation increase, service refinement and industry guidance, showing multiple highlights:
The six major activities in previous years include: "China Real Estate Industry and Related Industry Development" Summit Forum, "China Hardware New Product Exhibition and Conference", "China Kitchen and Bathroom Product Innovation Design Competition", "Annual Lock Network New Product Display and Release", " The cutting and polishing application technology forum and the "fastener product procurement meeting" have been concerned by the industry. In order to better implement the relevant resolutions of the 12th Five-Year Plan to establish a brand in the hardware industry, and also to showcase the new highlights and new changes of the 2011 China International Hardware Show, further expand the China International Hardware Show in the industry and global influence, China The Hardware Products Association and Germany Cologne Exhibition China Co., Ltd. jointly host the "BestofChina (hereinafter referred to as BOC) China Hardware Excellence World " project, which is managed by China International Hardware Show e-commerce and buyer data management partner - Weiwan.com Undertake.
The "BOC China Hardware Boutique World" project is an important work carried out by the China Hardware Products Association in response to the requirements of the National 12th Five-Year Plan for the transformation of the manufacturing industry. The objectives of the project are as follows:
1. Promote the transformation of the hardware products industry into a refined and branded direction
2. Help the leading enterprises in the hardware industry to develop international and domestic markets, shift from price competition to quality brand competition, from simple manufacturing competition to design, quality and brand competition.
3, through the "China Hardware Boutique World" evaluation, promotion, and excellence, to help enterprises and products in the international and domestic market to achieve maximum success.
"Best of China China Hardware Boutique World 2011 Cologne" Review
1. "BOC China Hardware Boutique World 2011 Shanghai" was jointly sponsored by China Hardware Products Association and Cologne Exhibition China Ltd., and hosted by Weiwan.com, supported by more than 30 hardware professional Internet media. The organizer has done a lot of intensive and meticulous work from the selection of boutiques, media promotion, on-site services, etc. It is hoped that the platform will provide the greatest support for cultivating Chinese hardware boutique brands.
2. Weiwan.com provides Internet and database services throughout the exhibition. Through the exhibition special topic Internet promotion, exhibition international buyers procurement fair and boutique area display, exhibition customer management and professional buyer recommendation service, let the boutique go to the enterprise and products get the most Strong promotion, allowing companies and buyers to get the most effective contact and interaction.
3. The exhibition area is located in the world's second largest hardware exhibition - 2011 China International Hardware Exhibition (September 21-23, 2011) the best placement
4. The exhibition area will attract 90% of the professional visitors of this exhibition. At the same time, important buyers will be invited to visit the "China Hardware Boutique World" to purchase.
This year's "BOC China Hardware Boutique World 2011 Shanghai" theme is "gathering national fines to establish industry brands." Received more than 30 hardware professional Internet media support recommendations including Global Hardware Network, HC Network, Zhongjie.com, and Moshang.com. Each selection and cooperation media is responsible for organizing enterprises to conduct primary elections. The organizers have done a lot of intensive and meticulous work from the aspects of boutique selection, media promotion and on-site service. It is hoped that the platform will provide the greatest support for cultivating Chinese hardware boutique brands. At present, the recommended corporate brands cover almost all outstanding brands in the hardware industry. The primary selection period is August 20, 2011, and more companies are expected to participate in the registration.
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